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Sort of live blogging the Ij5 conference

Stanford University
How do we innovate?

9:50 AM    How do we innovate?
Steve Jurvetson – Managing Director, Draper Fisher Jurvetson, USA & Charles W. Wessner – Director of Technology, Innovation and Entrepreneurship, The National Academies, USA & Richard Horning – Principal, Fish & Richardson, USA & Marc Ventresca – Associate Professor, Saïd Business School, Oxford University, United Kingdom & Arthur Bayhan – CEO, The Competitiveness Support Fund, Pakistan & Lars Gatenbeck – Chairman, General Partner GZ Group, Sweden & Eric Muller – Entrepreneur-in-Residence, The Kauffman Fellows Program, USA. Moderator: Violeta Bulc – President, Vibacom D.O.O, Slovenia

“Journalism in developing countries focuses more on the political issues. They are trying to get media to be more involved in research, education and technology centers. It’s not lip service.”

the concept of innovation

how markets get built. we live in a world where we talk in rational terms and we want to create rational models. the world is mutlivocal and there are differnent models for business models. The information exhanged with friends helps carry data the helps manage ambiguity. Should journalists be handling that data and resuding that ambiguity. That’s at the heart of this discussion on informational organization.

ERIK: Should journalists cover innovation and technology or hyping it up or not? They need to be supercritical. The value of journalists is that they have a different set of biases, not that they don’t have biases, but that they are supercritical.


In our Western culture our inability to critically discuss how we innovate is separate than the actual process.

What is the media’s role?

Reporting on the rivalry for the market and the competiion for the market?

We have a long history of trying to separate technology. Haven’t services accounted
We separate things into the technical and business model. Business models push for technological or support those innovations.


-we selected 100 topics, 15-30 of the best experts of the world

one of the groups is called the future of media
-Global Agenda Councils: A Challenge of Content

-invention and innovation


800 words op-ed on ideas
an interview
3 virutal meetings/year
1 offline event/year (Dubai – sponsored)
Availablef or calls with Forum members and partners

The role of journalism?

To strengthen society because it brings things into public debate.

Democratic system: competition between ideas. ALliances, compronises, conflicst, fight for attention. Winners implement teir ideas on society. Power is with citizens’ votes

Innovation system: competition between ideas. Alliances, compromises, conflict, fight for attention. Winners Implement Their Ideas on the Market. Power is with citizens’ money.

Innovators and intellectuals would not have reached very far without the darker forces in history

Challenges are intellectual freedom, technologies.

Intellectual freedom in developing countries should receive attention. Innovative journalism needs to to address the free flow of information.

In the case where large media companies are considering mergers and aquisition and human resources are not available he is looking at the issues from a developing country perspective.

Each global venture and merger must take into account the human element. But the ability to deal with a human aspect in a fast changing environment. Sometimes the innovators are lost between layers of bureacracy. Innovations needs space and time.

what is the right model for mergers and acqusitions that are innovative?

Not to destroy the soul of the company that is being innovative.

There has been a shift from a West and an East perspective.

We need to train our future journalists in the art of cultural diversity broadening the understanding of a larger global perspective.

The digital divide in IJ, we are already seeing this around the world. Affordabilty in some developing countries is a becoming a major issue. How do we innovate to close this gap.


the internet was mentioned both a problem and solution as a business model. Unregulated flow of information with no middle person involved is what the internet was intended for. It is possible to see a lot from a bicycle, then from a car or bus. It is about thinking about things from a different angles.

1:30 PM    How do we as journalists keep a critical perspective, when reporting on innovation?    Erik Mellgren – INJO Fellow ‘ 08 hosted by Xconomy, USA / Staff Editor, Ny Teknik, Sweden    Eric Eldon – Reporter & Editor, VentureBeat, USA & Fredrik Wass – Blogger (bisonblog.se) / Freelancer, Sweden & Michael Kanellos – Senior Analyst, Greentech Media, USAHow do we journalists keep a critical perspective, when reporting on innovation?


US Patent office quick search
European patent office

Burnrate vs cash?

what is the burnrate vs. the cash?

Real customers
-the one single most important factor is having the real customers. A real customer pays real money. The last question is does it make sense?

As a journalist you should be incredible gullible.

You have to be willing to go with it and put up the challenges and difficulties that go with innovation.

2:00 PM    How early can we write about innovations and startups without creating a bubble?

Hanna Sistek – INJO Fellow ’08 hosted by CNET News.com, USA / Reporter – Dagens Industri, Sweden    Michael Kanellos – Senior Analyst, Greentech Media, USA & Peter Fellman – Managing Editor, Dagens Industri, Sweden & Turo Uskali, Head of Finnish INJO Program / Head of Information Business Research Group, University of Jyväskylä, Finland

Hanna Sistek:

Pets.com – went from IPO in 9 months

The example of Hop-on
-publcly traded co placed in Cali
-announced it had developed mobile phone
-$30 to use in emergencies
-stock soared from 2 cents to $1.50

SF Chronicle asks one reporter to write about the story and there were some discrepancies in how they represented themselves.

How do you cover yourself when you cover startups?
-I am not writing on a product unless they have funding that credible
-if no products, write on group of companies in the same space.

Dan Farber says:

-Whenever something is interesting.
-The trick is to write without buying into their messianic vision that this is going to change the world.
-We are guides for our readers, findig new species. Some might not survive, some might mutate to other species. but we are there to observe.
-web of knowledge instead of “wire service” approach.
– the problem with writing too soon too fast about a new company is that you lose them? HUH?
-nanotechs, nanotubes and the potential bubble –
-We have to serve as guides for our readers. We are looking at system that is trying to learn and adapt very quickly.

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